PEDRO - VOLKSWAGEN SIGN ASSIST

DBC - DRIVEN BY CREATIVES
Director	The Real Mccoys - Sean Mullens/Nelson Cabrera
DOP	Philipp HABERLANDT c/o DBC - DRIVEN BY CREATIVES
Advertising Agency	DDB TRIBAL BERLIN
Creative Director	Nils Haseborg/Tomas Tulinius
Art Director	Jack Christensen/Felipe Cury
Producer	Manuel Wecker/Christine Kastens
Copywriter	Jack Christensen/Rodrigo Linhares Da Silva
Editing	Tom Seil
Post Production	41project/Nhb Hamburg
Exec. CD	Matthias Schmidt

DBC : reading the signs - Bronze Lion for VW PEDRO and Sign Assist, SMART Offroad for BBDO and drowning fears for Herbaria’s Calming Tea win at YOUNG DIRECTORS AWARD 2013

The VOLKSWAGEN Tiguan is equipped with the camera based ‘Sign Assist’ road sign reader and recognises real road signs to provide the driver with warnings of real road signs. DDB Tribal Berlin came up with the concept and created a commercial for VW, which takes a humorous approach to showing just how important it is to not overlook signs in life. DOP Philipp HABERLANDT won a Bronze Lion in the Film Lions category for VW PEDRO.

DOP Michael...

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PEDRO - VOLKSWAGEN SIGN ASSIST

DBC - DRIVEN BY CREATIVES

DBC : reading the signs - Bronze Lion for VW PEDRO and Sign Assist, SMART Offroad for BBDO and drowning fears for Herbaria’s Calming Tea win at YOUNG DIRECTORS AWARD 2013