EUROCONNECTION for ASICS
 
 
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EUROCONNECTION for ASICS

 
 
 
Client ASICS
Production Rooff
Advertising Agency Green Room Amsterdam
Art Director Michael Patist & Paul Silcox
Model SMSB group
Photographer Ruud Baan
LINE PRODUCTION EuroConnection, Julie Van Damme Lagoe

'Wherever you’re going, whatever you’re doing... ASICS is with you. Featuring the SMSB Crew.' - production: EUROCONNECTION

For the client ASICS and the advertising agency Green Room based in Amsterdam with Art Directors Michael Patist and Paul Silcox, EUROCONNECTION produced a variety of uber-sporty motifs. In front of the camera and front and center of the hot action was the SMSB Crew. SMSB which stands for '... ASICS' first-ever global social running initiative and for ASICS' founding principle 'Sound Mind, Sound Body' will launch in major cities globally over...

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