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Client | Lincoln |
Production | Mary Pratt/Mission Photoproduction |
Advertising Agency | Hudson Rouge New York |
Creative Director | Alec Vianu |
Art Director | Patty Brinkmann |
Post Production | recom New York |
Location | Chicago |
Photographer | Christian Schmidt c/o Claudia Bitzer |
'Live in your moment.' Christian SCHMIDT snapped the US wide campaign for the new Lincoln MKC. Hudson Rouge New York agency commissioned him to travel to Chicago for a week, where he discovered many impressive locations between Lake Michigan and the skyscraper jungle, in which to photograph the new model.