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Client | ALCINA Professional // Dr. Kurt Wolff GmbH & Co. KG |
Usage | 'Los Bellos Perdedores' campaign |
Advertising Agency | philipp seine helden GmbH & Co. KG |
Creative Director | Silvia Philipp / Sébastien Philipp |
Styling | Christiane Graf |
Hair | Paul Gehring / Encarna Pachon |
Location | cubic studios GmbH |
Being perfect is boring! The agency Philipp Seine Helden realized the new ALCINA PROFESSIONAL collection 'Los Bellos Perdedores – We Are Beautiful Nerds' with rather unusual models and modern looks. The hair specialist commissioned the creative agency with complete production.
The international annual collection was developed by Paul Gehring Hairdressing from Barcelona for ALCINA Professional 2016/17. The collection is meant to be an...