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IMAGEREFINERY

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news ‘OPHIRUM. Simply Gold.’ Cash Cow Farmers banks on the notorious ‘Golden Hand’ for the fine metal trader – in the campaign post-produced by IMAGEREFINERY

With the ‘Golden Hand’, OPHIRUM has created a daring and entirely new campaign. The key idea is based on the proverbial golden hand, which one demonstrates by betting on the right investment. What’s special about it : the golden hand is blind to age and gender, skin color and status!

The campaign was developed by the agency Cash Cow Farmers, a full-service creative agency headquartered in Hamburg, represented personally by Creative Director Art Gudrun Cordts and CD Text Benjamin Dresel. Post production of the motifs photographed by Michael Abele was in the hands of IMAGEREFINERY.

CASH COW FARMERS : “There are customers who are truly worth gold. The same goes for precious metals retailer OPHIRUM – not merely for its glittering products, but just as much for the creative freedom we were given for the complete upgrade of the brand and communication. With top-of-the-line 360° conception, we designed everything from the logo to the TVC and the website, to the print campaign, the YouTube...

27.03.2023 //    ADD article TO MY GOSEE // 1 item in this article SHOW COMPLETE article

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