Olff Appold : shoots 'WUNDERKINDER' and 'UHRSPRUNG'. Two editorials in QUALITY mag

Photo designer Olff APPOLD from Hamburg uses his work to further explore his interest in people, fashion and time. His work was recently published twice in QUALITY Magazine: a comprehensive fashion series with Wunderkind plus a watch special. A series that visualises the movement of time in a particularly effective manner.

The Wunderkind-themed fashion was based on an idea by Matthias Eitner, the stylist and art director who planned and produced the series with Olff Appold (photographer).

The spread is infused with contemporary young outfits and emphasises the merging of tradition and modernity – the combination of a traditional context and modern accessories.

Luxury brands are a rather unspectacular part of their life and are more an expression that is distinguished by implicitness than anything else. Casualness, a laid-back attitude and freedom creates a world devoid of time – for your viewing pleasure in the October issue of Quality Magazine.

Surrounded by Wunderkind types of all shapes and sizes, Olff and Matthias Eitner produced their personal statement on elegance for the magazine.

They present another aspect of their work with their watch special, featured in the same issue of the magazine, as well as here on GoSee. The key concepts behind the production were luxury and precision.