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06.10.2010

Janvier & Burger : ETIENNE AIGNER Autumn/Winter campaign and communication strategy

Janvier & Burger Communication is in charge of luxury brand ETIENNE AIGNER’s communication. The agency, specialising in communication for fashion and lifestyle brands, co-developed the strategy with Aigner executive Sibylle Schön and took care of the look book, campaign, catalogue, mailings, POS activities, as well as online communication.

Markus Jans photographed the new A/W 2010 campaign in Berlin, featuring models Cato Van Ee and Ben Hill.

Since its establishment in 1965 in Munich, the fashion company has grown into an international prestige brand, available in 49 countries. Their products include leather goods, watches, complete collections as well as eyewear and fragrance.


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