Gapfilms : you are the Perfect Player - Schwarzkopf Men Perfect shows us how !

Have you always wanted to play a leading part? Well, here’s your chance. Schwarzkopf Men Perfect makes you a big player at the backstage party on the international soccer circuit. Upload your photos and off you go – right in the centre of the pit walk, or hit the bar with the soccer ladies.

The illusion is created through the camera’s Point-of-View (POV) perspective : for a perfect result, the camera technology requires a very high standard of collaboration between the director, cameraman and camera technician.

The perfect player is given a personal finishing touch through the personalisation of the spot – the viewer is directly included in the spot. Before the spot starts, the site encourages the user to upload their portrait and confess their personal opinion on one of five football clubs.

The spot then tracks the individual’s personal photo on a ready-made Alpha Canal. The spot then runs a specific version - according to the setting of the chosen football club.

The viewer is presented with a personalised spot tailored to their settings and individual photo. Why not give it a go at www.perfect-player.de - the spot can also be shared via email to footie friends…