CREDITS / DETAILS
GoSee Film presents the secretive 'L’invitation au voyage' straight out of a Louis Vuitton trunk
Louis Vuitton’s video is titled - L’invitation au voyage – an invitation to travel. It’s a given that this is a subtle hint at their own luxurious travel ware. So what do we see? In the leading role we see top model Arizona Muse (Louis Vuitton, David Yurman, Jil Sander, Alberta Ferretti, Chloe, Prada, Isabel Marant, Fendi, Yves Saint Laurent) mischievously exploring the Louvre (the grand house with the nice things that you can look at but can’t buy) under Mona Lisa’s watchful eye. She opens a secret trunk and what does she find? Presents, gift vouchers, special offers? Alas.
She is not alone she is also being watched by a: spy/fan/host – we would have questioned his role a bit more on her part. Arizona finds an envelope. And not just any old envelope. Obviously, what with it being Paris, the Louvre, with Mona about. Comme ci comme ca.
And then after what seems like an eternity of melancholic brown: colour. A red and white hot air balloon is waiting for beautiful Arizona. Now rewind back to the start – did you notice that she was asleep fully dressed with just one pillow? Only to then dramatically show us the key on her necklace? So what does someone like that get up to? Exactly – she gets in that hot air balloon on her own with a clear destination? Never Never Land? What kind of an invitation is that?
And who is too late? That’s right – the spy/fan/host. Well we wish her a bon voyage under the dazzling tricolours. He will find some other thin(ly) charming colleague to take care of him. Probably in part two of this incredible journey.












