Andreas Burz : soaring temperatures with the MASERATI MC STRADALE in Almeria and Malaga

In order to produce the elaborate photo series for the current MASERATI MC STRADALE, photographer Andreas Burz and Kirsten Mohra didn’t just scald their feet in Almeria and Malaga. The sun was burning mercilessly while the vehicles were photographed under immense expenditure of lighting technology and fitted to the appropriate background motifs.

Michelangelo Rossino was in charge of post production and Peter Otto photographed the backgrounds with him as well. CD Roberto Sartorelli and Leo Burnett were responsible for both the campaign concept as well as the choice of restaurants.

The light sports car had only recently been presented at the Paris Autosalon. The MC Stradal is the fastest current Maserati. However, Maserati’s light sports car will not launch before the first quarter of 2011.