Anja Wiroth : SPARKASSE campaign with Atze Schröder, DEICHMANN, VW FrontAssist, Devonté Hynes in SPEX, WORMLAND, SONY ERICSSON, new entry & exhibitor at UPdate 10 in Frankfurt

The SPARKASSE bank’s new Giro account comes with a season ticket, GUTSCHERA & OSTHOFF not only put comedian Atze Schröder in bed, but also in front of the camera. The shoot took place in Cologne, where Atze’s ‘shop’ is located.

Jeanette Hepp was responsible for the styling and Astrid Jerschitz perfected Atze’s hair make-up. PX1 carried out the postproduction.

In his third consequent collaboration with Grey Düsseldorf, Murat ASLAN photographed the I AM campaign for DEICHMANN. This time however, not against a white background, but grey concrete. As usual, Christoph Sommer was the art director, with styling by Christof Post.

VW FrontAssist places great importance on security: The new warning system’s alarm sets in well before eventual dangers on the street. Norman KONRAD and the DBB Berlin agency support this idea with a golden concept, which we are happy to present here at GoSee.

Kerstin Kraus was in charge of the art buying and David Stadtmüller headed the art buying. LINDA Frohriep c/o NINA KLEIN took care of the hair and make-up.

Norman also managed to squeeze in a shoot for his favourite magazine, SPEX. He shot a fashion spread with up and coming artist, musician and author Devonté Hynes, alias Lightspeed Champion and the sweet Ginger from Bonaparte. Hair and make-up artist LINDA was on set again too.

Jörgen BRENNICKE released some balloons for Swedish fashion label SEIKA LEE. Assistant Hrafn Steiner and hair and make-up artist Kim Ikonen Jennings supported him.

An array of celebrities has caught up with German TV presenter Stefan Raab on his cosy sofa. So Magomed D. was a clear must for the show too. He not only spoke of his latest works and goals, but also designed a new logo for the TV Total series.

Diana SCHEUNEMANN is simply unstoppable. Her work is even on display at all WORMLAND fashion stores in Germany. Her works can be admired as part of the WORMLAND ART COLLECTION, the large format prints are on display at stores in Hamburg, Munich and Cologne, and can also be ordered online. Fashion meets Art.

Since Manuel ARCHAIN had such a great time shooting for SONY ERICSSON in sunny Buenos Aires, he flew into Berlin to continue the campaign with Saatchi&Saatchi. We will present the results next time round.

Welcome on Board: Moritz SCHMID. The new addition to the Anja Wiroth agency was raised in Hamburg and California. Upon graduating from school, Moritz not only discovered the world on his travels, but also his love of photography and realised photographs in locations ranging from South America to Asia.

He then worked as an assistant for photographers such as Joachim Baldauf, Martin Bauendahl and Uwe Duettmann. He has been working as a freelance photographer since 2002.

His clients include Astra Pilsener/ Holsten, Blaupunkt, BMW, Blond, Brigitte, Daimler Chrysler, E&R Schiffahrt, Extrabier, Greystone, Handelsblatt, Mercedes-Benz, Mobilcom, Nivea Beauté, Nivea for Men, Reute Magazine, Rund Magazine, Lufthansa Magazine, Lufthansa Planet, Trend Wirtschafts Magazine (AT), Transport Magazine, VCC Perfect Pictures, Görtz and Streetwear Today.

Meet Anja & Team at UPdate 10 on 14 May in Frankfurt.