Erik Dreyer : commercial motif for SAT1's 'Die perfekte Minute' (the perfect minute) game show

Erik DREYER photographed the motifs for the new SAT1 'Die perfekte Minute' (the perfect minute). Contestants have 60 seconds to complete challenges using everyday objects.

Scenes were reconstructed at Erik’s LOFT 506 Studio, Munich – and turned out to be more difficult than expected: Erik’s team certainly needed more than a minute to set up the ‘Leaning Tower of Pizza’. And then they weren’t awarded the 250,000 Euro in prize money, either.

Monica Liebetanz was in charge of the styling; Erika Uhl took care of the make-up. The in-house Creative Solutions team represented the TV channel.

The production results can currently be viewed as ads in countless magazines and as outdoor posters all over Germany.