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17.08.2009

Reinhold Schroers : Mono Classic teapot's first ever colour shoot for SEIBEL DESIGNPARTNER and diamonds for LUME

Reinhold SCHROERS captured the Mono Classic teapot in an entirely new light for SEIBEL DESIGNPARTNER and the Budgereit und Heidenreich agency. The classic was shot in colour, as opposed to black and white, for the very first time. The teapot, which was designed by Tassilo von Grolmann 25 years ago, is celebrating its anniversary in a wonderful sterling silver edition with a wooden handle.

Reinhold presents the luxurious materials in a relaxed teatime atmosphere. The Düsseldorf-based photographer specialises in high-end accessories, jewellery and shiny surfaces and has worked wonders for Mono Classic.

This was followed by a dazzling worldwide product launch campaign for LUMÉ Diamond Jewellery. Reinhold was accompanied by CD Jürgen Reineke c/o Brand Mission, the people motifs were shot by Angelika Büttner.


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