News // 9 News by CREAM
The PEUGEOT Inception Concept stands for the next generation of electric vehicles which will hit the streets starting in 2025. The design language accentuates its feline look and feel, its revolutionary interior design and its promise of an unrivaled driving sensation.
Chris Noltekuhlmann photographed the PEUGEOT Inception Concept, and RECOM was in charge of creative retouch (production: Cream Paris).
PEUGEOT’s new generation i-Cockpit® and Hypersquare control system revolutionize driving pleasure through a new, intuitive way of operating the vehicle. The Skyspace panoramic glass roof delivers new experiences and impressions. The PEUGEOT Inception Concept presents the brand’s optimistic vision of the future. It embodies the values allure, emotion and excellence of a brand in transition – heralding a new era. Starting in 2025, the PEUGEOT Inception Concept will begin to inspire products of the future.
The PEUGEOT Inception Concept celebrated its world premiere at the Consumer Electronics Show, aka the famous CES in Las Vegas, on 5 January, 2023. The CES is the worldwide largest trade show for new technologies and innovations.
From technical production consulting to conception, mood development, post production and realization of demanding, high-end advertising motifs, recomPOST provides image services from A to Z in a one-stop shop. And meet the RECOM Team this year at UPDATE on 25 May in Berlin.
GoSee : recom.com & update.salon
22.01.2023
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Ingenuity in every inch. – The GENESIS brand continues to reinvent itself and relentlessly take the evolution of electric cars to the next level with each model. With the GENESIS Electrified G80, they have crafted an ideal blend of aerodynamic efficiency and sumptuous luxury – for which they were more than happy to call upon MP CURTET to stage this dream automobile with masterful skill.
“Featuring a Premium Navigation System with a 14.5” HD Screen, Wireless Device Charging, and Remote Smart Parking Assist, the Electrified G80 delivers a multifaceted driving experience beyond your expectations. Designed around real needs and wants, respecting how you actually live.” GENESIS.
Every inch of the sleek, sophisticated design of the GENESIS Electrified G80 exudes modern elegance. The agency Innocean USA has once again realized the campaign in close cooperation with French photographer and director duo MP CURTET in their signature visual language that, as always, checks all the boxes.
GoSee : genesis.com & mpcurtet.com
CREDITS
CLIENT/GENESIS USA
Photographers and Directors: MP Curtet
Post Production: Jenny Cremer
Agency: Innocean USA
Group Creative Director: Cary Ruby
Creative Director: David Mesfin
Director, Art & Print Production: Barb Sanson
Brand Director: Marco Koenig
@mpcurtet
MP Curtet are represented by:
USA: B&A Kathryn Tyrrel O’Connor
Europe: Christian Severin
France: Cream Paris William Blanc
13.10.2022
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French photographer duo MP CURTET are always on the move, gliding from one project to the next with astonishing ease. Following their fashion-infused transportation production for the GENESIS car brand that appeared on billboards all across the USA, they left civilization behind this time to get lost in the dusty desert of Utah. By the look of it, they knew precisely where they were headed: The impressive Hurrah mountain pass – a route winding its way for miles through the Kane Spring Canyon with sandstone walls as high as skyscrapers towering over a creek lined with poplars.
Only to afterwards realize a series of visuals for JEEP in an invitation to explore this setting straight out of a Western even more.
MP Curtet are represented by SEVERIN WENDELER (Europe), B&A (USA), Cream Paris (France).
Follow them on Instagram @mpcurtet.
14.09.2022
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