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Advertising Agency | Select World Hamburg |
Art Buyer | Katja Sluyter |
Photographer | Nicholas Alan Cope |
For the biggest launch in the 120-year history of MIELE, Select World created a global brand experience for the company steeped in tradition, with photos realized by Nicholas Alan Cope and Wolfgang Stahr. The shots that are aesthetic down to the smallest detail present the various innovations of the new kitchen appliances in the Generation 7000 series. In the lead roles of the campaign are Japanese artist and florist Azuma Makoto, Brazilian...