Client: Ugo Cacciatori
Music: Sporting Life
Model: Francesco Cuizza
Co-Director: Francesco Cuizza
Niccolo Montanari presents an unusual short film on GoSee created in collaboration with jewelry label Ugo Cacciatori: 'Warrior with a Crown' is the first fashion film co-directed by LA-based photographer and filmmaker JMP and model Francesco Cuizza, signed with Storm Management. The film takes the viewer on the journey to become aware that fear and failure are merely man-made illusions. The short film addresses how our need to conquer is just a fight with ourselves, making the journey itself the real conquest.
Shot in Malibu (California) on the beach in the eerie early hours of the day, the film employs movement and an original choreography to unfold its narrative. As viewers, we are presented with two different types of failures. The first brings a man to his knees, overwhelmed by his lack of experience and knowledge. But the second time failure does not fell the man; he has learned from his mistakes and is able to stand once again, aware that he has become a warrior capable of withstanding the challenges of life.
Commenting on the production, JMP states: "Warrior with a Crown is something different. We decided to work with voice-over in relation to body movements in order to engage the viewers and take them on an artistic inner journey.” Cuizza adds: “The film is based on the belief that failure is the fuel for one’s success and attempts to express the weight that every person must carry in an ongoing quest to excel in life”.
Warrior with a Crown is now been screened across the international film festival circuit, with selections including the Copenhagen Fashion Film Festival, Athens Fashion Film Festival, Redline International Film Festival, and Short to the Point.
Creative duo JMP and Cuizza began by experimenting with video as a way to explore the subconscious, focusing primarily on spirituality as the core of its work. Its aim is to continue to use filmmaking to reflect on the human psyche and ego, addressing different aspects with each production. Its next work will focus on resilience and privacy.