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EVERLAST ist unter den weltweiten Marktführern wenn es um Authentic Boxing, MMA, Fitness Equipment, Apparel, Footwear sowie die entsprechenden Accessories geht. Den minimalistischen Spot für EVERLAST drehte Anton WATTS c/o SEVERIN WENDELER. Everlast, based in Manhattan, vekauft heutzutage seine Produkte in über 75 Ländern und auf sechs Kontinenten.
About – The name Everlast is synonymous with boxing, although the company started out as a swimwear manufacturer in the Bronx in 1910. Seventeen-year-old Jacob Golomb, the son of a tailor and an avid swimmer, was dissatisfied with swimsuits of the time that barely lasted a season and began making suits that he guaranteed would last for a full year. He proudly gave them the name EVERLAST, and although the swimsuits did not last throughout history, the name did.
Over the subsequent years, Golomb transformed his company into a small retail store that carried a full line of sports equipment. In 1917, a young fighter named Jack...