News // 12 News by we are creative

Fashion is there to tell a story! WE ARE CREATIVE x Africa Is Now Magazine präsentieren 'Refugee' Editorial und Film mit der aktuellen Kollektion von MASAMARA auf GoSee

Dillon BUIRSKI c/o we are creative setzte die Kollektion des afrikanischen Designers MASAMARA für AFRICA IS NOW in Szene. Der Fashionfilm 'MIGRATION IS BEAUTIFUL COLLECTION AW20' ist zudem nominiert beim diesjährigen afrikanischen Bokeh Fashion Film Festival.  Das Team von WE ARE CREATIVE präsentiert uns hier bei GoSee das schöne Projekt:

'This editorial shoot was born from a place of conviction that fashion can defy norms and cross bridges. The team that brought this one about was committed from the start, to amplify the designer’s vision, that there is a harmony that exists between past and present, traditional and modern, and that there is a symbiotic relationship between the cultural wear of various tribes and certain elements of urban active wear.... This collection, the creativity, and the commitment that went into this film is unmatched. We have been blown away by how everyone showed up to tell this story, and like the designer himself says, fashion is there to tell a story.'

"To me, fashion is more about a story than clothing. Fashion is emotion and passion, and with every garment I design, I remember my story. I become that hopeful little boy all over again. I remember that strength comes from pain, that joy comes from sorrow, and that rivers flow through the highest mountains. My spirit recalls the exquisite African sunset, the irresistible desert flowers, the wild animals, the hills of Rwanda, the fathers, mothers, sons of Africa.” so Designer Masa Mara.

'Being unique and not shying away from my uniqueness might shock people. We must accept that every person is unique in his/her own way.  I’ve found that many would rather follow the crowd, against their own believes, in order to fit in and be accepted. To stay connected to myself and who I am, I need to express myself and be properly represented and that is what my collections is all about.'

14.07.2020 show complete article


WE ARE CREATIVE : präsentiert Euch auf GoSee den Kurzfilm 'Return' von Regisseur Dillon Buirski

“The film ‘Return’ was born from an exploration of how our relationships and family bring the ultimate meaning to our lives. Our protagonist is submerged in a nightmarish world where he is constantly chasing and running after a better reality, in which he keeps replaying memories of a simpler time with his partner, his muse, and his family. He lives in a constant turmoil of trying to return to a life before chaos. Replaying memories of their most sacred family moments, he keeps wishing he appreciated all the seemingly insignificant events. His anguish builds up and then reaches a breaking point, upon which the viewer is taken through a process of self-realization that what is most important during a crisis are the steady rhythmic beats of our relationships.

The film was shot as a passion project before the world as we know it was turned upside down. The post production direction has taken a few twists and turns over the past two months because we realized the film is incredibly relevant as a social commentary to the current world crisis and the collective challenge that has brought about so much change.” so WE ARE CREATIVE, unter anderem verantworlich für Produktion, Editing und Post Supervision, über den Kurzfilm von Regisseur Dillon BUIRSKI c/o WE ARE CREATIVE.

Director: Dillon BUIRSKI c/o we are creative
DOP: Jason Hearn
Production: Anja Marais
Editing: Luka Scott
Post Production: Calvin Shushu
Sound Design: Stephen Webster
Model: Rein Langeveld
Colorist: Kyle Stroebel

20.06.2020 show complete article


Who will You choose to be? fragt Euch das aktuelle Musik-Video zum Song BOY des südafrikanischen Rappers SiphoTheGift - DOP war Brandon BLIGHT c/o WE ARE CREATIVE

“BOY, the music video by SiphoTheGift is based on Sipho’s ideas and intention, and we were merely honored to make his vision come to life. That being said, he was interested and also excited by the idea of playing on this story or journey of the young boy, potentially growing up to be an artist, versus the power in subtle and raw performativity.” so WE ARE CREATIVE über das stimmungsvolle Musikvideo von DOP Brandon BLIGHT.

SiphoTheGift über seinen Song 'Boy', der in 2019 auf seinem Album INDIGO veröffentlicht wurde: “As a kid, I grew up without a father at home. I had many influences pulling me in different directions, but I had very few positive male influences in my life. I had to make tough choices about the kind of man I wanted to become amid all these challenges. Which voice would I listen to? Who would I choose to be?” Regie führte Emilie Badenhorst, Styling Donna-Lee De Kock.

About - Brandon Blight was born in Cape Town, South Africa. He grew up filming BMX and skate videos, and that is where his love for cinematography started. He graduated at City Varsity in 2016, majoring in Cinematography and Lighting, with an Advanced Diploma. He was awarded Best Cinematographer in the final year of his studies. Since then, Brandon has worked and assisted on many productions, ranging from music videos, short films, documentaries, and social pieces. Brandon has a strong understanding of performance and always makes sure there is integrity and reason behind his camera movements. He believes one can never stop learning and is constantly searching for new ways to understand the incredible, ever-developing concept of lighting. Brandon has travelled through Africa and Europe shooting for brands such as Sanlam and Vans South Africa. As a versatile, creative and hands-on cinematographer, he is able to take on any project that comes his way and always puts quality first.

BOY: Nhlanhla Gongotha
Older brother: Sipho the Gift
TV Rapper: Aybee Musa
Director: Emilie Badenhorst
Producers: Emilie Badenhorst, Brandon Blight, and 4058 Ent.
DOP: Brandon Blight
AC: Miles Ritchie
Assistants: Buddy Chellan, Patrick Bhuti
Art Director: Keenan Oliver
Styling: Donna-Lee De Kock
Styling assistant: Chloe Turner
Editor: Xander Vander @Strangelove studios
Colorist: Nic Apostoli @Strangelove studios
Special Thanks: Panavision, Micaelyn Traut, Jason Prins, Andy and Family and Strangelove studios
GoListen: bzw.
23.05.2020 show complete article